We are

Culture Hero


We aren't the heroes, you are. Our mission is to make your people the heroes of your organisation, because they know it better than we do.


And nah, we're not into capes. We're about real life and real connection.


We're a team of learning designers, storytellers and improvisors who view the world of work through an artist's lens.


We believe the business world is a heroic  performance, meaning we need the toolset,  skillset, and mindset to perform authentically and at our best.


We love people as much as we love change --  equipping us with super-human skills that allow us to know what makes people energised, engaged and at ease. 


We approach every project with curiosity and lightheartedness because there is no evidence that suggests seriousness equals success.

We work with clients who dig that idea, too.


Merrilee McCoy

Head of Learning Design

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Merrilee is passionate about empowering learners to take charge of their own learning and is a Master Archer of the KaosPilot Learning Design methodology.  She has 15+ years of experieince in narrative improv performance + training and gets her juice from helping regular people connect with the power of creativity. She’s performed and taught improvisation in AUS NZ, and the USA and has written and directed Sketch comedy shows. She’s also got a side gig with NYC storytelling powerhouse The Moth to coordinate their Melbourne story slams.

Dara Simkin

Chief People Officer

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Dara is Culture Hero's founder and a true play pioneer. Her unique energy and enthusiasm for making this world a more playful place enables her to create safe, supportive and engaging learning environments for groups large and small. Dara is an accredited Executive Coach and has helped to unlock creative confidences across four continents for thousands of professionals — giving them space to follow their joy. Her mission is to bridge the gap between work and play making room for greater purpose and impact.

Absolute Legend

 Coming Soon!

We've got a new amazing human coming on board very soon, can't wait for you to meet him! 

Our Programs

Play is baked into everything we do,

we love it as much as we love cake

We unlock your team's full potential to find

more relevant ways to adapt and respond to increasing complexities in the world - creating real, sustainable change that your people will enjoy along the way.

Why Play?

Play is our brain's favourite way to learn and is the bedrock of creativity and innovation. It helps us cultivate these

super-hero-like skills, so

we can go forth and do amazing things.






Learning Design

We are learning design nerds and we LOVE creating impactful programs that are effective and fun!


Off-the-shelf programs just don't cut the mustard. We understand every one of our clients have unique needs when it comes to up-skilling and engaging their people.


We co-design a program that fits like Cinderella's slipper.


Did we mention we're certified in the ultra-amazing Danish learning design methodology KaosPilot?


at lære er sjovt! 

(learning is fun!)


Carolyn Bell

Executive Director 

Epworth Hospital

What a great way to unleash creativity amongst the team. Our leaders learned the power of fun and our key takeaway from the day was that we can often get caught up in structures, process and bureaucracy and through play we can create energy, innovation and build relationships to connect with one other. 

Jake Spiering

Chief Financial Officer


The team have absolutely created a spark, turning on a creative culture within our organisation. The feedback was outstanding. We have seen a number of the tools and takeaways continue to show up across our business to unlock new ways of collaborating and building on each other’s ideas.  Our leadership team is now aware of the power of “Yes, And….”, and we have seen multiple teams introduce play into their organisational rituals.  

Margaret Tope


Vic College for the Deaf

The workshop was fun, engaging and created the opportunity for staff to share and learn about each other in a safe space. The discussions were rich and you could see staff were having ‘aha’
moments as they gained deeper insights about each other. This new knowledge will definitely add stronger context for building our collective efficacy.
If you want to make your team understand each other as people without the title, connect with Culture Hero.


17/31 Queen St

Melbourne, VIC 3000


Tel: +61 402 439 844


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